3 Things Real Estate Photography Companies Need To Grow



The National Association of Realtors (NAR) estimates that almost 90% of the people, hunting for a new house, start their house-hunt on the Internet. And most importantly, almost 25% of them acquire the new property due to real estate photography. The quality of real estate photography is considered one of the most important factors in selling homes. It aesthetically portrays the property and highlights its best assets to convince the buyers to purchase. Good photography serves the purpose of real estate virtual tours. It captures the essence of your home and helps you see what you’re getting before you invest your money.


Many studies suggest that high-quality real estate photography is likely to generate a higher price per square foot. If you are planning to start a real estate photography business, it is a great idea. But as they say, an idea only works if implemented through careful strategies. Here we bring you 3 amazing things that can help you kick start your real estate photography business. So, let's start.   


1. Reach out to real estate agents      


Reaching out to real estate agents is the first step when you are starting with the business. Remember, they are your most potent and primary clients and will help you make strong connections in the industry. What you have to do is to educate them about your expertise and how you're better than the others. Tell them about your signature methods and equipment that you use to create magical photos. Make them see the difference between what you do and what others do. There are chances that you may leave a lasting impression and they’ll call you whenever needed.


2. Maintain an active online appearance


This world has grown into a digital hub. The Internet has a major involvement in our lives. So, if you don't have an active website or a social media page/account, your business isn't likely to flourish well. Make a good website that enumerates all your expertise and informs your clients about what you can offer. Then make a business Instagram account or a Facebook page and stay active as much as you can. Post photos regularly to attract new clients.

For a well-established website refer to cozzihometours.com. They one of the best Chicago real estate photography companies & 3D virtual tours taking pride in working as per the highest quality standards while addressing quick turnaround.


3. Offer enhanced value services


Real estate virtual tour pricing is often a common customer concern. You can take advantage of this b offering enhanced value services within market competitive prices. Think about something that other companies are not offering and add it to your list to increase your value. For example, if the market is currently having an average 2-day turnaround for images, you can offer it for 24 hours. If your competitors are charging cancellation and reschedule fees, you can wave them off. In this way, you can attract people for many services.